On The Blueprint 3‘s first single “D.O.A. (Death of Autotune)”, Jay-Z complains about the state of rap and brags about getting back to real hip-hop, but he spends the rest of the album completely contradicting himself: this sounds like Jay-Z trying his hand at a more pop-oriented album – à la collaborator Kanye West – but Jigga isn’t Kanye and his attempts (aside from most of the album’s first third, particularly second single “Run This Town”) generally fall flat and become immediately forgettable, before the album gets downright terrible with the cheese-tastic closer “Young Forever” and the muddled, disgracefully bad “Hate” (possibly one of the worst songs of the year); The Blueprint 3 is clearly the sound of Jay-Z trying to be something he isn’t.

Rating: 5 / 10

September 11, 2009
Roc Nation